1601 S. 1st Street    Norfolk, NE 68701

Phone (402) 371-0500    Fax (402) 371-0799

 

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Online Auction Broadcast - Bidding / Viewing Questions

Due to the new technology Norfolk Livestock Market is using to bring expand our livestock market, we thought it best to provide a detailed explanation of online broadcasting.  On this page, you will find detailed answers to some of the most commonly asked questions.  We hope that this page will provide you with a better understanding of our online broadcasts.  If you have any questions that are not covered on this page, please feel free to email us at nlm@savrx.com with your questions.  We will email you back as soon as possible.  Thank you for taking the time to read this page, and we hope it will give you more than enough information to fully understand our online broadcast.

GENERAL
What exactly do you mean when you say that you "broadcast your sales"?
What is your main purpose for having an online broadcast of your sales?
Does it cost me anything to be able to partake in your online broadcasts?
What is the average delay time for watching the broadcasts?

VIEWING
When do you broadcast your online video?
What is required to be able to view the broadcasts?
How do I view the sales?

BIDDING
What are the steps required to be able to bid on your sales?
What are the requirements to be able to bid on the sales?
How long will it take before I'm approved to bid online?
How do I bid on the sales?

Is there a fee for purchasing online?
 

GENERAL
What exactly do you mean when you say that you "broadcast your sales"?

When we talk about "broadcasting our sales", we refer to showing a live video online of our sales.  Online means that anyone, from anywhere in the world with an internet connection, will be able to view the livestock sales from the Norfolk Livestock Market almost at the exact same time that the sale is actually happening.  This opens up a broad range of possibilities and lets our market expand itself to the needs of newer technological buyers.

What is your main purpose for having an online broadcast of your sales?
As the world advances farther and farther into the future, technology becomes an increasingly important part of society.  People are immersed in technology from the minute they wake up to the minute they go to sleep.  It's almost impossible for someone to go somewhere where they are not using technology.  Many people use newer technology while driving to work.  People can now talk to anybody they want to anywhere on the roads, get on the internet at the local coffee house or certain McDonalds, or even surf the internet on their PDA (Personal Digital Assistant) while riding in their cars!  Imagine a situation where someone is sitting at the airport waiting to get on an airplane to go to Europe on vacation.  They open up their PDA, do a few last minute checks of their calendar and To-Do list, and then click the bookmark to go to the Norfolk Livestock Market's live broadcasts.  While waiting at the airport, hundreds of miles away from the market, this person can watch the sale and buy cattle online, all using a portable device that fits into their purse or shirt pocket.  That's the incredible advancement of technology of today!  By harnessing that technology with our live broadcasts, we can pave a new way for livestock marketing!

Does it cost me anything to be able to watch your online broadcasts?
No.  Absolutely not.  Everything done here at the Norfolk Livestock Market in order to bring you the best online bidding/viewing experience possible is completely free.  There is absolutely no charge to watch the online broadcast.  All of that is done in order to bring livestock bidding into the new century and to broaden the bidding possibilities.

What is the average delay time for watching the broadcasts?
Through the advances in technology and changes in compression and encoding and broadcasting, viewing delay times have been reduced to almost nothing.  What was once a 15 second delay time has now been reduced to 1 to 2 seconds.  This means someone sitting in the ring at the livestock market, someone sitting at their home in the United States, and someone across the world in Japan can all be watching the sale and see almost the exact same thing happen at the exact same time!  Because of having almost no delay, people from anywhere who are watching the sale will be able to bid on the livestock at the same time people at the market bid, creating an online/real-time collaboration!
 

VIEWING
When do you broadcast your online video?
Each and every one of our sales in both of our auction rings are broadcast online.  We have a regular schedule that we follow each week that is posted on the main page of our website. 

What is required to be able to view the broadcasts?
Viewing the online broadcasts requires very little.  The following are the minimum requirements in order to be able to watch and bid on the sales:  A processor with 500 Mhz, running Windows 95 or newer, a broadband internet connection, and a set of computer speakers. A broadband connection (cable or DSL) is not completely required to view the sale.  However, if you connect to the internet with dial-up (using your phone line to connect to the internet), you may not be able to experience high quality, full speed video.  There may be breaks in the video and audio, and you might experience a bit more delay due to the slower traffic connection.  Bidding is not recommended with a dial-up connection because of the lower quality and longer delay.  This makes it difficult for the bidder to keep up with the fast-paced auction experience.  If you are unsure if your computer and internet connection meets the minimum requirements, try viewing the sale anyway to see the quality and speed of it.  If you are still uncertain after doing so, please don't hesitate to send us an email and we will respond back to you as soon as possible.

How do I view the sales?
The link on the top of this page takes you to www.dvauction.com.  This site is the host for our live broadcasts.  You will need to create a user name and password (you will only have to do this once).  After doing so, you may log in with your selected username and password to view the sale.  Your user name and password will allow you to view any sale broadcasted by DVAuction. 
 

BIDDING
What are the steps required to be able to bid on your sales?
Log in to DVAuction using your user name and password.  In the top left box, click on "Your Profile".   On the "Banking" tab type in all of the information required including bank name, reference, etc.  The information you type in is only seen by the auctions you apply for bidding at, and is 100% secure.  Click on the "Apply for Bidding" tab, scroll down to Norfolk Livestock Market, and click on "Apply".  We will then receive your information.  We will review your information, and within a week send you an email with your approval notice giving you the right to bid on the sales.  From there you can log in and you will have a button on your screen which says "Bid Now", which you will then be able to click just as if you were actually at the market and chose to bid.

What are the requirements to be able to bid on the sales?
The requirements to bid online are the same as those to view the sales online, with one slight difference.  If you have a dial-up internet connection, please do not try to bid online.  We will be happy to take your purchasing orders by telephone at 402-371-0500 and have a employee on-site bid for your.

How long will it take before I'm approved to bid online?
Online bidding approval takes roughly a week from the time of requesting a bidding number to the time that you receive an approval email.  We must go through your information, enter it into our system, ensure that you are a safe bidder and will follow through with your online purchases, and respond back with an approval email.  If you do not hear back from us after a week, feel free to send us an email and we will look into the matter right away.

How do I bid on the sales?
Bidding on the livestock on our online broadcasts is relatively easy.  After receiving approval, log in to view the broadcast just like you would normally.  From there you will notice a new button on your screen that says "Bid Now".  That button allows you to place an online bid for the livestock currently being sold.  Just like at a normal auction, once you bid, you become the highest bidder and the auctioneer asks for a new higher price.  Once someone bids higher, you become outbid and must press the "Bid Now" button again to place a new, higher bid.  Bidding continues until the item is sold.  At that point, you will see SOLD in a bright red box appear on your screen, and if you won the auction, it will say "PURCHASED".  When you have finished purchasing, you will need to contact the sale barn to receive your total purchase price and arrange for pick-up of your livestock.  Payment must be sent withi

Is there a fee for purchasing online?

Yes.  A fee of $1.50 per head will be assessed. This Online Buying Fee is assessed by DVAuction but will be added to your total purchase price given by the sale barn.
 

If you have any more questions, please send us an email.  Again, the email is nlmnorfolk@hotmail.com.  We will reply to the emails as soon as we can.  Thank you for choosing the Norfolk Livestock Market for your livestock market.  Good luck, and happy bidding!